INDEPENDENT GAME UI & VISUAL DESIGN

YOUR GAME HAS
A WORLD.
YOUR UI SHOULD
BELONG IN IT.

Game UI/UX. Gameplay HUDs. Icons & assets. LiveOps event UI. Marketing graphics. One creative partner to bring clarity, character and consistency to your game.

15+
YEARS OF DESIGN EXPERIENCEDirect collaboration. Focused craft. Production-minded delivery.
THE CREATIVE PARTNEREST. IN PIXELS / TUB®
UI BUDDY skull mascot in black streetwear and sunglasses
✳
BUILT FOR PLAYERSNOT JUST PRETTY PIXELS
05
CREATIVE SERVICESONE CREATIVE PARTNER
GAME
ON.
01 — VISUAL IDENTITY● AVAILABLE FOR PROJECTS
01 / UIGAME UI DESIGNClear flows. Confident decisions. Better play.
02 / HUDGAMEPLAY HUDSInformation that feels native to the game.
03 / ARTICONS & ASSETSDistinct visual language, built to scale.
04 / LIVELIVEOPS & EVENTSSeasonal moments players want to enter.
05 / PROMOMARKETING ARTKey art, banners and launch visuals.
BUILT AROUND YOUR GAMEUI / UX · HUD · ICONS · LIVEOPS · GAME ARTSCROLL TO EXPLORE ↓
15+ YEARS EXPERIENCE✳DIRECT COLLABORATION✳PRODUCTION-READY ART✳BUILT FOR PLAYER CLARITY✳FAST ITERATION✳FROM CONCEPT TO SHIP✳FREELANCE-FRIENDLY PARTNERSHIP✳
00 / THE POINT OF IT ALL

MAKE EVERY SCREEN
FEEL LIKE IT BELONGS
IN YOUR GAME.

Great game UI doesn’t just sit on top of gameplay. It helps players understand, feel, navigate and remember the experience. I bring the visual system and the player journey together—so every screen feels like it came from the same world.

DESIGNED WITH INTENT.
BUILT FOR PLAY.

02 / THE ART WALL

A WORLD OF GAME
VISUALS IN MOTION.

Game interfaces, HUDs, event screens and visual worlds—moving together in one continuous showcase.

Game UI artwork: clash of robots
CLASH OF ROBOTSACTION GAME
Game UI artwork: fruit crusher
FRUIT CRUSHERCASUAL GAME
Game UI artwork: game interface
MINESWEEPERMOBILE GAME
Game UI artwork: level select
LEVEL SELECTPROGRESSION UI
Portrait game UI artwork: minesweeper
SLOT GAMECASINO UI
Game UI artwork: driver select
DRIVER SELECTRACING UI
Game UI artwork: flight hud
FLIGHT HUDGAME HUD
Game UI artwork: character select
CHARACTER SELECTACTION UI
Game UI artwork: race results
RACE RESULTSRACING HUD
GAME UI · HUD · ICONS · LIVEOPS · VISUAL DESIGNEXPLORE ALL WORK ↗

02 / THE ICON ARSENAL

SMALL ART.
BIG IDENTITY.

Game icons do more than fill a slot. They signal rarity, power, personality and purpose before a player reads a word. Explore a range of concept directions built for different game worlds.

04 / LUDO MANIA↗
ludo mania game icon artwork

LUDO MANIA

BOARD GAME / MULTIPLAYER

RARE ITEM✳
01 / STUNT BIKER↗
stunt biker game icon artwork

STUNT BIKER

MOTOCROSS / STUNTS

CHARACTER ICON✳
06 / CLASH OF ROBOTS↗
clash of robots game icon artwork

CLASH OF ROBOTS

ROBOT COMBAT / ACTION

REWARD SYMBOL✳
03 / COUNTER TERRORIST↗
counter terrorist game icon artwork

COUNTER TERRORIST

TACTICAL / FPS

CHARACTER ICON✳
02 / CAR BATTLE↗
car battle game icon artwork

CAR BATTLE

VEHICLE COMBAT

GAME ICON✳
05 / CANDY DELIGHT↗
candy delight game icon artwork

CANDY DELIGHT

CASUAL / MATCH-3 PUZZLE

CASUAL ICON✳
07 / ROULETTE↗
roulette game icon artwork

ROULETTE

CASINO / CHANCE

CASINO ICON✳
CHARACTER ICONS✳ITEMS & POWER-UPS✳EVENT REWARDS
EXPLORE ICON DESIGN ↗
04 / INTERFACE EXPERIMENTS

DIFFERENT GENRES.
DIFFERENT RULES.

BUILT FOR THE GENRE.DESIGNED FOR INSTANT CLARITY.MADE TO FEEL LIKE THE GAME.
01 / RPG HUDSTATUS / COMBAT
Strategy game interface showing a territorial battlefield map, red and blue units, resources, minimap, upgrade options and upcoming enemy attackCOMBAT READABILITY

CLARITY IN CHAOS.

Keeps health, mission goals, navigation and abilities readable during combat. Clear grouping helps players react without hunting across the screen.

02 / RACING HUDSPEED / FOCUS
Racing gameplay screenshot showing race position, lap, opponent standings, timer, boost controls and on-screen driving HUDSPEED AT A GLANCE

BUILT FOR MOMENTUM.

Puts speed, position, lap and nitro in the driver’s glance zone. The hierarchy is built for quick reads at high speed, not long pauses.

03 / LIVEOPS EVENTREWARD MOMENT
Events game interface with bonus and boosted events, timers, player ranks, rewards, and a back navigation panelEVENTS + REWARDS

GIVE THEM A REASON.

Turns a limited-time event into a clear journey: what to do, how far players have progressed and what they can unlock. Prominent rewards make the next step obvious.

UI Lab screens are concept demonstrations for this website, not screenshots from a released game.

05 / FROM MESSY TO MEANINGFUL

MAKE EVERY
SCREEN CLICK.

A strong interface turns a pile of features into a journey players can actually follow. The work starts with hierarchy, then builds into a visual system with personality.

TALK THROUGH A UI CHALLENGE ↗
BEFORE / CLUTTERED
AFTER / FOCUSED
Early wireframe prototype showing a rough three-column layout
Kids Edu game interface concept with course cards
UI BUDDY / CREATIVE PROFILE 001DESIGNER. BUILDER. GAME PERSON.
+
+
01THE PERSON
BEHIND THE PIXELS
Sandy, independent Game UI Artist and Graphic Designer
REAL PERSON.REAL CRAFT.
15+YEARS OF
DESIGN EXPERIENCE
✳
UIB—001 / EST. BY PASSION / BUILT FOR GAMES
FIG. 01THE HUMAN IN THE CREATIVE LOOP
A QUICK INTRODUCTION

NOT A
BIG AGENCY.
JUST YOUR
UI BUDDY.

Hey, I’m Sandy — an independent Game UI Artist and Graphic Designer with 15+ years of design experience, helping game studios turn bold ideas into polished, player-focused experiences.

As the creative mind behind UI BUDDY, I work directly with game teams to bring their vision to life through thoughtful design, consistent visual systems, and production-ready assets. No agency layers, no generic templates — just a dedicated creative partner who cares about your game as much as you do.

From immersive gameplay HUDs and intuitive interfaces to distinctive game icons, LiveOps events, and high-impact marketing visuals, I design every element with a clear purpose: to make games look exceptional, feel intuitive, and stand out in a crowded market.

MY APPROACHDIRECT BY DESIGN
01ONE-TO-ONEYou work directly with the artist doing the work.
02BUILT FOR YOUR GAMENo generic templates. Every visual has a purpose.
03FROM IDEA TO POLISHThoughtful craft, clear communication, production-ready assets.
Sandy.YOUR INDEPENDENT
CREATIVE PARTNER
LET'S CONNECT
GAME UI / UX✳GAMEPLAY HUD✳ICONS & GAME ASSETS✳LIVEOPS EVENTS✳MARKETING ART✳GAME UI / UX✳GAMEPLAY HUD✳ICONS & GAME ASSETS✳LIVEOPS EVENTS✳MARKETING ART✳GAME UI / UX✳GAMEPLAY HUD✳ICONS & GAME ASSETS✳LIVEOPS EVENTS✳MARKETING ART✳GAME UI / UX✳GAMEPLAY HUD✳ICONS & GAME ASSETS✳LIVEOPS EVENTS✳MARKETING ART✳
UDS / 001

UDS —
UNLIMITED DESIGN
SERVICE.

All your game UI and graphics needs.
One creative partner. One simple monthly plan.

UNLIMITED DESIGN SERVICE OPEN FOR PROJECTS
$799/ MONTH
$999INTRODUCTORY MONTHLY RATE−20%
PICK A SERVICE TO EXPLORE ↘
SERVICE / 01
GAME UI & HUD

Clean, immersive interfaces designed around your gameplay and players.

∞UNLIMITED REQUESTS
ϟFAST TURNAROUND
⬡GAME-READY QUALITY
01BUILT FOR PLAY.DESIGNED TO BE REMEMBERED.
UDS / UNLIMITED DESIGN SERVICEGAME UI · VISUAL DESIGN · LIVEOPSSCROLL TO EXPLORE ↓
WHY UI BUDDY?SMALL STUDIO FEEL. SERIOUS GAME-READY CRAFT.
01

ONE CREATIVE PARTNER

Work directly with the artist designing your game’s visual experience.

02

BUILT AROUND YOUR GAME

Flexible visuals and a cohesive style shaped around your world and players.

03

KEEP THE MOMENTUM

Bring UI, assets and marketing needs into one simple monthly partnership.

CLIENT NOTES / FEEDBACK IN MOTION

GOOD WORK.
REMEMBERED.

Scroll to explore client feedback on thoughtful game UI and visual design.

01 / TEAPOTGAMESAEROMAYHEM PVP / MEGA MACHINES
“
Working with UI BUDDY was an absolute game-changer! The UI for Aeromayhem PvP and Mega Machines exceeded our expectations. The interfaces are clean, dynamic, and perfectly tailored to our players’ needs.
01TEAPOT GAMESSatish Chandra
UI BUDDY · CLIENT FEEDBACK
02 / TIMUZ GAMESGAME UI & GRAPHICS
“
UI BUDDY delivered thoughtful, implementation-ready UI assets and graphics, working seamlessly as an extension of our team.
02TIMUZ GAMESGame Studio
UI BUDDY · CLIENT FEEDBACK
03 / MONOPOSTO / F1 RACINGF1 RACING UI
“
Sandy delivered exceptional UI quality, excellent communication, and on-time delivery. A smooth and professional experience from start to finish.
03MONOPOSTO / F1 RACINGMarco Pesco
UI BUDDY · CLIENT FEEDBACK
04 / EDUZO GAMES8+ GAMES
“
UI BUDDY consistently delivers high-quality designs on time. After completing work for 8+ games, we’re excited to continue working together.
04EDUZO GAMESOwner
UI BUDDY · CLIENT FEEDBACK
05 / THE GODS AND HEROESGAME UI & GRAPHICS
“
Working with UI BUDDY was a great experience. Sandy delivered our projects on time and within budget, with fast service and professional designs. Highly recommended!
05THE GODS AND HEROESGame Studio
UI BUDDY · CLIENT FEEDBACK
SCROLL TO EXPLORE
01 / 05
07 / GOOD QUESTIONS

BEFORE WE
PRESS START.

Not sure what you need yet? Here's a good place to begin.

ASK ABOUT YOUR PROJECT ↗
01 What kinds of games do you work on?+

Game UI and visual design across genres including racing, action, RPG, casino, simulation and casual games. The visual direction is tailored to each game's identity.

02 Can you work with an existing game?

Yes. Support can start with a UI refresh, new screens, icons, a LiveOps event, marketing artwork or a broader visual system.

03 Do you offer ongoing design support?

Yes. Project-based work and ongoing creative partnerships can be discussed based on your team's workload and needs.

04 What do you need to get started?

A short overview of your game, the platform, the deliverables you need and any existing visual references is a great starting point.

05 How do I get a quote?

Send the project details through the enquiry page. Scope, timeline and budget can then be discussed directly.

START A PROJECT ↗